Snapchat’s Value Lies in its Discover Platform, Not Ads
by Perry Simpson // June 30, 2017 Discover is exactly what publishers have asked for for years. Snap
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by Perry Simpson // June 30, 2017 Discover is exactly what publishers have asked for for years. Snap
by George Slefo // June 28, 2017 Wednesday’s ransomware attack presented itself as a money grab by hackers, asking its
by Kevin Tran // June 20, 2017 Half of the comScore 250, the largest online publishers in the
by George Slefo // June 19, 2017 The duopoly is forcing some unlikely partners into bed with each
by Lindsay Rowntree // May 1, 2017 The Advertising Association/WARC Expenditure Report released this week (25 April 2017)
by Sarah Sluis // Wednesday, January 11th, 2017 Header bidding, make way: In the next year, more publishers
By Lara O’Reilly// Wednesday March 22, 2017 Facebook announced on Wednesday it is partnering with six ad tech firms to
by Allison Schiff // Wednesday, March 22nd, 2017 – 10:00 am Facebook is taking the wraps off its
by Sarah Sluis // Wednesday, January 4th, 2017 When Bankrate decided to add header bidding late last year,
Sonobi speaks to brands’ concerns By Christopher Heine, Ad Week The annoying buzz terms, the weird company names, the