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Pixalate’s Latest Global Seller Trust Index Names OpenX Tops for Mobile App Inventory

by Julian Barton // 

The global leader in fraud protection and data intelligence — Pixalate, Inc. — has just published its December 2016 rankings in the Global Seller Trust Index.

While the company recently launched Video Seller Trust Indexes, its International version of the Video Seller Trust Index is the newest unique index ranking, with a focus on sellers delivering impressions to International audiences.

Utilizing proprietary technology, the company’s indexes are each based on analysis of more than 200 data points for over 100 billion monthly ad impressions. The ratings are based upon inventory quality and ad performance, along with traditional reach and share of audience metrics.

 

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