by JULIEN RATH // MAR. 23, 2017
Good morning. Here’s everything you need to know in the world of advertising today.
1. Facebook partnered with ad tech companies to take on Google. The social networking company is opening up its audience network through partnerships with Amazon, AppNexus, Index Exchange, Media.net, Sonobi, and Sortable.
2. AT&T and Verizon pulled ads from Google. The move comes after it was revealed some of the two telcos’ ads appeared next to extremist content.