December 15, 2017
Digital Advertising 2017: A Year of Reckoning In Review
by: Ginny Marvin // December 13, 2017 This year was dominated by controversy, mobile and the duopoly, but there’s more to the story. Digital advertising 2017 by the numbers: Poised for a big year: The first quarter of 2017 represented the strongest beginning to any year yet in US digital ad spend: up 23 percent to $19.6 […]
December 12, 2017
Amazon Advertising Biz: Will It Overtake Facebook or Google?
by Adotas // December 12, 2017 Adotas talks with Michael Connolly (pictured left), CEO and co-founder at Sonobi, about the impact that Amazon is having on digital advertising as its Amazon Media Group goes up against Facebook and Google. Q: Why are advertisers now starting to pay attention (ad budgets, dedicated resources, etc.) to Amazon? A: When Amazon has its eyes […]